iGaming Backlinks for
London & UK-Based SEOs
Trusted Link Building for Casino, Betting & Affiliate Sites
The iGaming niche is one of the most competitive in SEO — and ranking in it takes more than just average backlinks.
At Link Building London, we help UK-based SEOs, agencies, and affiliate marketers land real, high-authority backlinks from sites that actually accept gambling, casino, and betting content.
What Makes Our iGaming Link Building Different?
Google is tough on gambling sites. One low-quality backlink can do more damage than ten good ones can fix. That's why we offer:
Gambling-Friendly Domains: We only pitch sites that actively accept iGaming content
Manual Outreach: No lists, no automation—just real conversations with real publishers.
Do-Follow, Contextual Links: Placed inside relevant, readable, niche-aligned content.
Safe & Sustainable Every link is placed with long-term SEO in mind.
Link Types We Offer
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Guest Posts on iGaming Blogs
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Contextual Link Insertions in Aged Content
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Every placement is do-follow and manually arranged
Who We Work With
We only work with manually vetted, gambling-friendly publishers — so your links are placed safely and naturally on domains that carry real weight.
Casino affiliate sites
Sports betting platforms
Crypto gambling projects
iGaming apps or games
International GEO campaigns
We Help London & UK-Based SEOs Win in iGaming
We’re already working behind the scenes with agencies, in-house SEO teams, and affiliate site owners across the UK — helping them secure trusted links that actually move rankings in one of the toughest industries online.
If you need a reliable partner to help you scale link acquisition safely, we’re ready to help.
Let’s talk about your SEO goals and build a custom iGaming backlink plan for your site or client.
Custom Orders
Need something tailored?
We can accommodate bulk orders, DR/traffic thresholds, or specific niches (UK local sites, SaaS blogs, finance publishers, and more).
Contact Us for a Bespoke QuoteMeet The Team
The faces behind Link Building London. With years of SEO expertise, we're committed to delivering premium link building services.

Jabez
Founder
With over a decade of hands-on experience in SEO and link building, Jabez has helped hundreds of businesses boost their search visibility and achieve long-term growth. He’s also the founder of Linkvalidator.io, the Link Building Mastery Podcast, and the industry-leading conference, Link Building Mastery.

Daryl Bush
COO
Daryl brings over eight years of experience in SEO, working closely with enterprise-level brands to drive measurable growth. He’s known for his strategic thinking in highly competitive niches, where he excels at uncovering gaps in competitor strategies and turning them into practical, high-impact opportunities. When he’s not at his desk, you’ll likely find him training Muay Thai alongside some of Thailand’s most intense fighters and athletes.
What Our Clients Say
Don't just take our word for it. Here's what clients have to say about our guest posts service.
“The LinkBuildingLondon has done an amazing job with the outreach to date. They secured quality links for reasonable prices. They even go back and fix links that break.”

James Hodson
Founder, ECOY
“Working with The LinkBuildingLondon has been nothing short of transformative for our online presence. Not only have they consistently sourced high-quality links at competitive rates, but their commitment to ensuring longevity and reliability of those links is unparalleled. In a digital world where consistency is key, The LinkBuildingLondon goes above and beyond.”

Jeremy Dean
Console.com.au
“The LinkBuildingLondon landed us some of the best niche-relevant links in the industry. They’re extremely professional. In a short period of time, they’ve helped us achieve great success through the quality of links they acquired.”

Kapil Ochani
Founder, Magic Wand Labs
Frequently Asked Questions
Everything you need to know about our guest posts service. If you have additional questions, feel free to reach out.
Yes. All publishers are manually vetted, and we only work with websites that have clean backlink profiles, real traffic, and proven trust signals.
Absolutely. You provide the anchors and target pages — we ensure they’re placed naturally within relevant content.
We do. We’re already supporting agencies across the UK and Europe with white-label link building in the iGaming space. Let us know what you need.
Ready to Build Links That Actually Rank in iGaming? ?
No shady link sellers. No recycled lists. Just clean, contextual backlinks that give your domain a real edge in the search results.
Get in Touch
Ready to boost your rankings with high-quality guest posts? Fill out the form with your details, and we'll get back to you within 24 hours.