Learn, Connect, and Grow: Leading Link Building and SEO Conferences in London and the UK

Keeping up with SEO and link building takes more than just reading blog posts.
Real growth happens when we meet others in the field, learn from experts, and get hands-on with strategies that work. That’s why conferences and meetups are worth the time and investment.
In this guide, we’ve listed the best SEO and digital marketing events in London and the UK. These are focused on link building, search, digital PR, and growth.
If you’re running an agency, doing in-house SEO, freelancing, or managing a digital team, this list is for you.
Why SEO Events Matter
Here’s why these events help you level up:
- You learn from SEOs who test and apply real tactics
- You get insights into what works right now—not last year
- You meet potential partners, clients, and collaborators
- You discover new tools and workflows
- You avoid wasting months testing the wrong things
Whether you attend one or a few, these events give you real-world value—faster than online courses or trial and error.
11 Upcoming SEO Conferences & Meetups to Watch Out For this 2025
Link Building Mastery London
Dates: June 10–11, 2025
Location: London, UK
If you’re serious about link building, this is the event you can’t miss!
Link Building Mastery London is one of the only conferences in the world entirely focused on link acquisition—from strategy to execution.
This event is designed for SEO professionals, agency founders, and outreach specialists who want deep, practical sessions, not fluff.
Here’s what makes it different:
- Dedicated to SEO link building—no broad marketing talks
- Speakers include operators who run 7-figure campaigns across niches.
- Topics: Digital PR, journalist and media outreach and pitching, email automation, SaaS/eCom/iGaming links, advanced link tracking, and more.
Agenda:
Mastermind Day (June 10): Small-group sessions where attendees collaborate, share wins, and troubleshoot challenges—perfect for agency growth and process refinement.
Conference Day (June 11): A full day of talks, panel discussions, and networking with high-level SEOs.
If you’re looking to scale link building, improve your outreach systems, or connect with others doing the same at a high level, this is your room.
Spots are limited. Get in early if you want to join the mastermind tables or connect with key SEO decision-makers.
Digital PR Summit
Date: May 8, 2025
Location: Manchester, UK
Digital PR Summit is a one-day event built for SEO teams focused on outreach and PR.
Talks include how to land links from the press, pitch journalists, and create content that earns coverage.
You’ll meet in-house PRs, SEO leads, and agency pros specializing in link acquisition through media.
Re:commerce 2025
Date: May 16, 2025
Location: London, UK
Re:commerce is a focused event for e-commerce businesses that rely on organic traffic.
Speakers will cover SEO architecture, keyword research for product pages, and how to turn blog content into sales.
If you run an online store or work with retailers, this is a solid pick.
The MasterMinders
Dates: June 27–28, 2025
Location: Manchester, UK
The MasterMinders conference is a mix of formal presentations and small-group strategy sessions.
Day one is for learning from invited speakers.
Day two is about joining curated mastermind tables with 5–7 people who solve real challenges together.
It’s a rare SEO event where depth of conversation is the primary focus.
DMWF Global
Dates: June 24–25, 2025
Location: London, UK
The Digital Marketing World Forum brings together marketing leaders to discuss content, SEO, AI, automation, and social strategy.
Expect talks on building SEO into full-funnel marketing, integrating AI in keyword research, and how to lead SEO within large teams or agencies.
DigiMarCon UK
Dates: August 28–29, 2025
Location: London, UK
DigiMarCon is a broad event that covers SEO, PPC, content, social, and email. It’s designed for digital marketers who wear multiple hats.
The SEO track often focuses on fundamentals, site performance, and content strategies for 2025 and beyond.
Search Marketing Expo (SMX) London
Dates: September 18–19, 2025
Location: London, UK
SMX is known for deep-dive sessions. Expect expert-level talks on SEO audits, algorithm recovery, technical fixes, and advanced paid search strategies.
This is one of the best events for people with solid SEO backgrounds who want to sharpen their skills and knowledge even more.
eCommerce Expo
Dates: September 24–25, 2025
Location: London, UK
The e-Commerce Expo is a large-scale event with hundreds of exhibitors and sessions.
SEO isn’t the only focus; there are key discussions around organic growth, marketplace SEO (Amazon, etc.), and data-driven content strategy.
It’s a good one if you’re part of a retail team or growth squad.
BrightonSEO (October Edition)
Dates: October 23–24, 2025
Location: Brighton, UK
The BrightonSEO is indeed the biggest SEO conference in the UK.
Multiple tracks run at once, covering everything from beginner SEO to deep technical topics, link building, analytics, and digital PR. They are great for all levels.
Workshops are available a day before the main event.
The MarTech Summit London
Dates: November 12–13, 2025
Location: London, UK
The MarTech Summit is primarily aimed at senior marketers and CMOs.
SEO topics include marketing automation, AI-powered search optimization, and measuring full-funnel ROI.
If you run a team or agency, it’s a good place to see what tools and trends are shaping your search.
London SEO Meetup XL
Image ALT text: A screenshot of the London SEO Meetup website.
Date: To be announced
Location: London, UK
The London SEO Meetup XL is an annual large-scale SEO meetup featuring industry experts, networking opportunities, and in-depth discussions on the latest SEO trends and strategies.
Organized by London SEO Meetup, it’s known for its engaging sessions and community-driven approach.
Quick Table Overview
Event Name | City | Focus Areas | Who It’s For |
Link Building Mastery | London | Link Building + Outreach | SEO agencies and pros |
Digital PR Summit | Manchester | PR + Link Building | Content and outreach teams |
Re:commerce 2025 | London | eCom SEO | Retail brands |
The MasterMinders | Manchester | Small group strategy | Founders, consultants |
DMWF Global | London | SEO + AI + Content | Mid-large marketing teams |
DigiMarCon UK | London | General SEO/marketing | Digital teams and SMBs |
SMX London | London | Advanced SEO + PPC | Experienced SEOs |
eCommerce Expo | London | Marketplace + organic growth | Retail + growth marketers |
BrightonSEO | Brighton | Full spectrum SEO | Everyone |
MarTech Summit | London | Marketing tech + automation | Senior marketers |
London SEO Meetup XL | London | SEO trends and networking | SEO professionals |
Make the Most of Every SEO Event
- Set 1–2 clear goals before going
- Join the side sessions or lunch chats—real value happens there
- Take notes you’ll actually use, not just slides
- Connect with people after (email, LinkedIn, or DM)
- Bring questions, not just notebooks
Final Thoughts
Whether building links full-time or managing a whole SEO team, these events help you grow faster and smarter.
Choose the best ones that match your SEO goals and level of experience.
👉 If you want link building-focused insights: Go to Link Building Mastery
👉 If you want variety and volume: Try BrightonSEO
👉 If you’re running e-commerce sites: Check out Re:commerce or eCommerce Expo
Which SEO event will you attend this year?
Ready to improve your link profile?
Schedule a free consultation with our link building experts.
Book Your Free Strategy Call